Privacy Policy Overview

PRIVACY POLICY

110 STALLIONS LTD

Last updated: 6 November 2026

1. Introduction

110 Stallions Ltd respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, process, store and protect personal information when you visit our website, contact us, submit an enquiry or use our equine and breeding services.

This policy has been prepared in accordance with applicable UK data protection legislation, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

2. Data Controller

The organisation responsible for processing your personal information is:

Company: 110 Stallions Ltd
Company Number: 17528313
Registered Office: 11 Stevenage Road, Crawley, England, RH11 6EN
Email: info@110stallions.com

110 Stallions Ltd acts as the data controller for personal information collected through its website and business operations.

3. Information We Collect

Depending on how you interact with us, we may collect the following information:

Personal Information

• Full name
• Email address
• Telephone number
• Postal and billing address
• Country of residence

Equine and Breeding Information

• Information about your horse or mare
• Horse names and registration details
• Pedigree and bloodline information
• Breeding preferences and requirements
• Veterinary or reproductive information voluntarily provided to us

Enquiry and Transaction Information

• Messages and correspondence
• Breeding enquiries and booking details
• Payment and invoice records
• Contractual and service-related information

Technical Information

• IP address
• Browser and device information
• Website usage information
• Cookie and analytics information, where applicable

4. How We Use Your Information

We may use your personal information for the following purposes:

• Responding to general enquiries.
• Processing stud and breeding enquiries.
• Managing stallion bookings and breeding arrangements.
• Providing information about our horses and services.
• Preparing quotations, contracts and invoices.
• Processing payments and maintaining financial records.
• Communicating with clients and prospective breeders.
• Improving website functionality and user experience.
• Meeting legal, accounting and regulatory obligations.

5. Lawful Basis for Processing

We process personal information only where an appropriate lawful basis applies.

Contractual Necessity: Processing information required to respond to requests, arrange services or fulfil contractual obligations.

Legitimate Interests: Managing our business, responding to enquiries, maintaining client relationships and improving our services, where these interests do not override your rights.

Legal Obligations: Retaining or disclosing information where required by applicable legislation.

Consent: Processing information where you have specifically given consent, including certain marketing activities and non-essential cookies.

6. Sharing Personal Information

110 Stallions Ltd does not sell or rent personal information to third parties.

We may share relevant information with trusted organisations where reasonably necessary to operate our business, including:

• Website hosting and technical service providers.
• Payment processing providers.
• Accountants and professional advisers.
• Veterinary professionals and equine reproductive specialists.
• Delivery and courier providers where relevant.
• Government authorities and regulatory bodies where legally required.

Where third parties process personal information on our behalf, appropriate contractual and data protection safeguards will be maintained.

7. International Data Transfers

As 110 Stallions Ltd may receive enquiries from international clients and breeders, personal information may occasionally be transferred outside the United Kingdom.

Where applicable, appropriate safeguards will be implemented to ensure personal information receives an adequate level of protection in accordance with UK data protection legislation.

8. Data Retention

We retain personal information only for as long as reasonably necessary to fulfil the purposes for which it was collected.

Enquiry information may be retained for a reasonable period to manage communications and potential business relationships.

Client, financial and contractual records may be retained for longer periods where required by accounting, tax or other legal obligations.

Once information is no longer required, it will be securely deleted or anonymised where appropriate.

9. Data Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, alteration, misuse or disclosure.

Access to personal information is limited to individuals and service providers who require it for legitimate business purposes.

Although we take appropriate precautions, no method of electronic transmission or storage can be guaranteed to be completely secure.

10. Your Privacy Rights

Under applicable UK data protection legislation, you may have the right to:

• Request access to personal information we hold about you.
• Request correction of inaccurate or incomplete information.
• Request deletion of personal information in certain circumstances.
• Request restriction of processing.
• Object to certain types of processing.
• Request transfer of your information where applicable.
• Withdraw consent where processing is based on consent.

To exercise your rights, please contact us using the details provided in this policy.

You also have the right to complain to the Information Commissioner’s Office (ICO).

Website: https://ico.org.uk/

11. Cookies and Website Tracking

Our website may use cookies and similar technologies to ensure functionality, understand visitor behaviour and improve the browsing experience.

Strictly necessary cookies may be used to operate the website.

Non-essential cookies, including certain analytics and marketing technologies, will only be activated where the legally required consent has been obtained.

Visitors may manage their cookie preferences through the website’s cookie settings, where available.

12. Marketing Communications

We may occasionally communicate information about our Arabian stallions, stud services, breeding opportunities and business developments.

Marketing communications will only be sent where we have an appropriate lawful basis and have met any applicable consent requirements.

You can opt out of marketing communications at any time.

13. Third-Party Websites

Our website may contain links to external websites and services.

110 Stallions Ltd is not responsible for the privacy practices, content or security of third-party websites. Visitors should review the relevant privacy policies before providing personal information to external providers.

14. Children’s Privacy

Our services and website are intended primarily for adults involved in horse ownership, breeding and equestrian activities.

We do not knowingly collect personal information from children without appropriate authorisation where required by law.

15. Changes to This Policy

We reserve the right to update this Privacy Policy to reflect changes in our business operations, website functionality or applicable legislation.

Any amendments will be published on this page with an updated revision date.

16. Contact Information

For questions concerning this Privacy Policy, requests relating to your personal information or other data protection matters, please contact:

110 Stallions Ltd
11 Stevenage Road
Crawley
England
RH11 6EN

Email: info@110stallions.com

17. Supervisory Authority

If you believe your personal information has been handled improperly, you have the right to raise a complaint with the Information Commissioner’s Office.

Information Commissioner’s Office (ICO)
Website: https://ico.org.uk/
Telephone: 0303 123 1113